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The latest email marketing news

How to prepare for the General Data Protection Regulation (GDPR)

What is the General Data Protection Regulation (GDPR)? If you have clients in the EU, it’s likely you’ve heard of the GDPR. With the excess of information, the fear campaigns, and the threats of hefty fines, understanding what it actually …

Get more people to your event with Vision6 + Eventbrite

Event planners have one main goal: to create a great experience that is sure to sell out. So we teamed up with Eventbrite to help our customers make that happen. Eventbrite are the experts in ticketing, we’re the experts in …

How to set up a successful remarketing campaign

Have you ever partaken in a good online retail therapy session and noticed those exact ankle boots you saved in your shopping cart for later seem to be following you around the internet? No, it’s not a sign from the …

Sell More With Email Automation

Automate Your Next Marketing Campaign Cha-ching! Did you hear that? The sound of success as another happy customer makes a purchase. Of course, as a marketer in the digital age, you know exactly who that customer is. Also where they …

Reduce Email Send Anxiety – Email Checklist

Have you ever spent time perfecting every detail of an email marketing campaign only to be paralyzed with fear when it’s time to hit send? Email anxiety is something that all marketers feel at some point – and let’s face …

The Email Marketer’s Guide to Traffic & List Growth

Disclaimer:  This article is not maths intensive. As the resident Digital Strategist here at Vision6, I love numbers so much that I eat them for breakfast. I’m not exactly popular with the creative community but I’m here to make maths …

Email Marketing Report – Email Open Rates, CTR & Bounce Rates

Email Campaign Benchmarks – Average Email Open Rates, CTR’s and Bounce Rates Email marketing is an incredibly powerful tool for any organization. So, being able to prove that value, over and over again, and notice trends before the competition is …

How automated email marketing can amplify your content marketing

Creating a steady stream of original, valuable and educational content is no easy feat. If your content marketing team is anything like ours, you will devote many hours to the creation of guides, blogs, infographics and videos. All to increase …

Take Your Email List to the Next Level & How to Grow Your Email List

In the world of email marketing, your email list is one of your best assets. But managing it effectively feels like one big game. And it’s addictive. We’re segmenting, optimising, and personalising each email campaign to achieve a higher score. …